OUR CULTURE.

Creatievly Led The best creative solution is our mantra . Our business is built on creating connections to nurture ideas safely into reality.
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Stratigically Focused A strong solid strategy is the only guarantee for fledging an idea that will stand out for years and shoot to a world class path with clear measurable objectives aligned with the brand purpose.
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Two-Gather 1 + 1 = 3
Synergy is a core aspect when it comes to the Client/Agency relationship. It is all about collaborating in order to connect every element at every phase for the customer journey.
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Humanity Centric Our work is always orchestrated for humanity attracting what promotes the wellbeing of every individual helping him to grow and develop
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Creatievly Led
The best creative solution is our mantra . Our business is built on creating connections to nurture ideas safely into reality.
Strategically Focused
A strong solid strategy is the only guarantee for fledging an idea that will stand out for years and shoot to a world class path with clear measurable objectives aligned with the brand purpose.
Two-Gather
1 + 1 = 3
Synergy is a core aspect when it comes to the Client/Agency relationship. It is all about collaborating in order to connect every element at every phase for the customer journey.
Humanity Centric
Our work is always orchestrated for humanity attracting what promotes the wellbeing of every individual helping him to grow and develop
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London International , 2017 Awards

Grand Prix Award for Coke, TV & Cinema, The Line- up Song (African Cup of Nations)Gold Award for Coke, TV &Cinema, The Line-up Song(African Cup of Nations)

London International , 2017 Awards

Grand Prix Award for Coke, TV & Cinema, The Line- up Song (African Cup of Nations)Gold Award for Coke, TV &Cinema, The Line-up Song(African Cup of Nations)

London International , 2017 Awards

Grand Prix Award for Coke, TV & Cinema, The Line- up Song (African Cup of Nations)Gold Award for Coke, TV &Cinema, The Line-up Song(African Cup of Nations)

London International , 2017 Awards

Grand Prix Award for Coke, TV & Cinema, The Line- up Song (African Cup of Nations)Gold Award for Coke, TV &Cinema, The Line-up Song(African Cup of Nations)

London International , 2017 Awards

Grand Prix Award for Coke, TV & Cinema, The Line- up Song (African Cup of Nations)Gold Award for Coke, TV &Cinema, The Line-up Song(African Cup of Nations)

AHMED FAYEZ

 FOUNDER AND MANAGING DIRECTOR

Growing up in a Egyptian society, Ahmed Fayez long dreamed of touring the world as a football player. Little did he know that his talents and innovation would take him down a different path. Chosen as one of the eight global consultants from around the world to oversee the Coca-Cola business within McCANN ERICKSON Network. The holder of 3 Grand Prix, 15 Gold Awards, 8 Silver, 8 Bronze, and more than 60 shortlists in most of the international festivals around the world. Handling an advertising portfolio that is worth EGP 200 Million. Is our Managing director and CEO.

“INSPIRATION IS IN THE STREETS, NOT
IN THE OFFICE”

– Mohamed Kamal

MOHAMED KAMAL

 CO-FOUNDER AND CREATIVE DIRECTOR

Mohamed has demonstrated throughout his time at advertisement world the ability to strike the ideal balance when integrating international businesses with their strict requirements into the middle eastern culture. Our co-founder and creator director is Mohamed Kamal, who has won multiple prizes from the Dubai Lynx, MENA Cristal, Global Cristal, and Effies. working with some of the biggest international agencies in the Middle East, with 20 years of expertise. He has extensive knowledge of the analysis of many regional marketplaces and works across cultural boundaries.